Business Name Ideas

You’ve got an amazing business idea - now what are you going to name it? The best business names in the world have helped catapult those companies to the top of the pack by standing out, sticking in the mind, and capturing the imagination. When you’re looking for unique business name ideas, there are truly so many styles to choose from - whether you go for something descriptive, a clever spelling, or a creatively evocative name.

We’ve collected some of our favorite prize-winning cool name ideas below, generated by our talented community of creatives. Plus, be sure to check out amazing names from well-known global companies to kickstart your business name inspiration and find the ideal name for your next great product, website, business, or idea.

Descriptive Business Names

General Electric
Burger King
Home Depot
Pizza Hut

Evocative Business Names

Rotten Tomatoes
Uber
Lucky Charms
Slack

Visual Business Names

Hidden Valley
American Eagle
Lonely Planet
Olive Garden

Compound Business Names or Phrases

TripAdvisor
Soulcycle
23andMe
Land O’ Lakes

Storytelling or Mythological Business Names

Midas
Robinhood
Trojan
Pandora

Ampersand Brand Names

Dwell & Slumber
Ben & Jerry’s
BLACK+DECKER
KENDALL + KYLIE

Misspelled Brand Names

Lyft
Chick-fil-A
Flickr
Froot Loops

Blended Business Names

Groupon
Pinterest
InstaCart
Verizon

Clever or Punny Company Names

LuminAID
PetSmart
Staples
The Codfather

Acronyms or Initialisms Company Names

CVS
IMDB
IBM
UPS

Abstract Brand Names

IKEA
Fanta
Xerox
Swiffer

Mutated Word Names

Nutella
Maybelline
Splenda
Ethereum

People Names

Eddie Bauer
Lynda
Tesla
Bubba Gump’s

Foreign or Classically Inspired Names

Reddit
Lego
Sony
Reebok

Geographic Names

Budweiser
Nokia
Cisco
Duane Reade